Legal support for ecommerce operators
SellWise Legal helps ecommerce brands reduce risk around policies, chargebacks, SMS marketing, subscriptions, vendors, and cross-border sales.
Common exposure
Most stores do not need more documents. They need fewer gaps.
The problem
Ecommerce brands often grow with copied policies, weak vendor terms, unclear return rules, risky SMS campaigns, and no legal process for customer disputes. That works until a chargeback spike, demand letter, platform issue, or supplier fight creates real cost.
Why it works
Most legal advice for online stores comes from attorneys who have never logged into Shopify, set up a Klaviyo flow, or handled a Stripe dispute. The result is advice that sounds correct but does not fit how your store actually works.
We know your stack.
Shopify checkout, Klaviyo consent flows, Stripe disputes, subscription billing, 3PL contracts — we review your legal exposure where it actually lives, not in the abstract.
We know what breaks.
A decade building ecommerce operations means we have seen the policy gaps, vendor fights, and chargeback patterns that create real cost — before they happen to you.
Advice that fits.
When we flag a compliance issue, we can tell you exactly where it is and what to change — not just that a problem exists.
Services
Focused support for the legal issues that actually interrupt online businesses.
01
Storefront policies
Terms, privacy, refunds, returns, shipping, subscriptions, and checkout disclosures.
02
Marketing risk
SMS, email, promotional claims, quiet-hours issues, consent flows, and disclosures.
03
Customer disputes
Chargebacks, demand letters, complaints, refund escalation, and dispute workflows.
04
Vendor agreements
Suppliers, manufacturers, 3PLs, agencies, influencers, affiliates, and contractors.
05
Cross-border sales
Support for brands selling between the United States, Europe, and Latin America.
06
Ongoing support
Quick questions, contract edits, policy updates, and operational legal guidance.
Start here
A focused review of the areas most likely to create money problems for your store: policies, marketing, subscriptions, chargebacks, vendors, and cross-border operations.
Engagements
Start with a defined review. If your store has ongoing activity, move into support that fits the pace of the business.
Legal Cleanup
For stores that need core terms, policies, and risk gaps fixed without committing to a monthly plan.
Fixed-scope project
Operator Support
For brands with recurring marketing, disputes, vendors, chargebacks, product launches, or platform issues.
Monthly support
Cross-Border Desk
For ecommerce brands selling between the U.S., Europe, and Latin America.
Project or monthly support
SellWise Legal ayuda a tiendas online y marcas ecommerce a organizar sus políticas, contratos, disputas y relaciones comerciales para vender con más claridad y menos riesgo.
Best fit
Best fit for stores with real sales volume, repeat customers, paid marketing, vendors, suppliers, subscriptions, SMS/email campaigns, marketplace activity, or cross-border plans.
Start with a focused review of your store's policies, contracts, marketing risk, and dispute exposure.

390 North Orange Ave., Suite 2300
Orlando, FL 32801
Teléfono: (321) 324-5454
Attorney advertising. The information on this website is for general informational purposes only and does not create an attorney-client relationship. Prior results do not guarantee similar outcomes. SellWise Legal is not affiliated with Shopify, Amazon, Meta, Google, Klaviyo, or any ecommerce platform.
© 2021 Luis Morales Legal, PLLC. Todos los derechos reservados. | Main office in Orlando, Florida